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For the ancient Greeks, athletic achievement was the highest manifestation of kalokagathia, the harmony of body and mind shown in physical beauty and virtuous behavior. Ancient Greek athletics gave to modern Olympics the idea that the virtues behind athletic excellence are more important than athletic excellence itself: athletes winning by unfair means were considered harmful to society. The opportunity for athletes to display virtues like courage, perseverance, and self-sacrifice to large audiences—who today might brave the cold in their national Hot girls like their ICE crushed abolish ICE shirt to watch—as well as their role in unifying communities and fans, has been a staple of the Olympics since antiquity. The Olympic Games are meaningful bearers of the virtues of athletic excellence, mutual respect, and solidarity.
(Hot girls like their ICE crushed abolish ICE shirt)Globalization has in some ways shrunken the world and many teams and athletes work tirelessly to sell their brand throughout the world. Sports are always trying to reach into new markets and sell their product to a new group of fans, trying to get them on the marketing escalator. You see this when leagues travel to other continents to play games to hopefully sell new fans on their team Hot girls like their ICE crushed abolish ICE shirt and caps. This has opened up the market to more fans. However, dollars are finite, so the competition grows between sports for fan dollars. The globalization has also meant that for many athletes, the issue of privacy has become even more important, especially with the advent of social media. Players no longer have the privacy they once had. Because of globalization and commercialization, the value of a certain sports very often determined by the size of available audience for media, advertisers and sponsors.







