The ZS38 Cup: Celebrating Zane Smith’s NASCAR Journey with Vermeer
The “**Vermeer Smith ZS38 Cup shirt**” is a unique piece of fan apparel that celebrates the dynamic partnership between **Vermeer Midwest** and NASCAR driver **Zane Smith**, specifically highlighting his No. **38** Ford in the **NASCAR Cup Series**. This shirt is a nod to a collaboration that brings heavy equipment industry support to the thrilling world of professional stock car racing, making it a must-have for fans who appreciate both high-performance machinery and grassroots racing.
The prominent entities are **Vermeer**, **Smith**, and the **ZS38 Cup**. The core of this shirt likely refers to Zane Smith’s No. 38 car in the NASCAR Cup Series. “ZS” clearly stands for Zane Smith, and “38” is his car number. The “Cup” directly refers to the NASCAR Cup Series, the premier level of professional stock car racing in the United States. Vermeer, a renowned manufacturer of industrial and agricultural equipment, has a history of sponsoring various sports, including NASCAR. Specifically, Vermeer Midwest, a regional Vermeer dealer, has sponsored Zane Smith and his No. 38 Front Row Motorsports Ford. This partnership offers unique attributes, marrying the strength and reliability of industrial equipment with the speed and precision of NASCAR racing. This cross-industry collaboration is a viral trigger, surprising many and highlighting the diverse reach of NASCAR sponsorships. The emotional appeal comes from supporting a rising talent like Zane Smith, who, after winning the 2022 NASCAR Craftsman Truck Series Championship, is making his mark in the Cup Series. If you like to zoom in this way, the shirt will likely feature Smith’s No. 38 car, incorporating the Vermeer logo prominently, perhaps with a dynamic design that evokes speed and power. For another shirt that shows powerful community support, consider the San Francisco 49ers We Believe in Miracles Fight Cancer in All Colors Shirt.
—
The Power of Partnership: Vermeer Midwest and Zane Smith
What is the significance of **Vermeer** (specifically Vermeer Midwest) sponsoring **Zane Smith** and his No. **38** car in the **NASCAR Cup Series**? This partnership showcases a growing trend of non-traditional sponsors entering the NASCAR landscape. Vermeer, known for its durable and high-performing equipment in industries like construction, forestry, and agriculture, aligns with the themes of resilience, power, and efficiency that are central to racing. Vermeer Midwest’s support provides crucial funding for Zane Smith’s racing efforts, allowing him to compete at the highest level of NASCAR.
This collaboration provides social proof of NASCAR’s broad appeal across various industries. Reports from motorsports marketing experts indicate that “partnerships like Vermeer’s with Zane Smith generate unique brand visibility and connect with a diverse fanbase interested in both industrial strength and competitive performance.” The surprising fact is how effective these seemingly disparate pairings can be in reaching new audiences. Here’s the part they didn’t tell you: for companies like Vermeer, NASCAR sponsorships offer a platform to showcase their brand values—innovation, hard work, and performance—to a highly engaged demographic. This strategic alliance is a powerful viral trigger, demonstrating the unexpected connections that drive success in both business and sports. It’s a bold claim, but the Vermeer-Smith partnership is a testament to the diverse and impactful world of NASCAR sponsorships.
—
Zane Smith’s Rise: From Truck Series Champion to Cup Contender
Who is **Zane Smith**, and why is his No. **38** car, now a symbol of the “**ZS38 Cup**” shirt, such a focus for **NASCAR Cup Series** fans? Zane Smith is a talented young American professional stock car racing driver. After a spectacular run to the 2022 NASCAR Craftsman Truck Series Championship in the No. 38 Front Row Motorsports Ford truck, Zane instantly became a top prospect for NASCAR’s premier series. Following impressive part-time Cup rides in 2022 and 2023, he scored two top-5 finishes as a full-time Cup Series rookie in 2024. For 2025, he is reunited with Ford and Front Row Motorsports, continuing his growth in NASCAR’s premier series and competing to be a playoff contender.
His
